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One of the most important ingredients to getting on the top of the search engine is having lots of good content regarding your business or specialty that makes sense.. The more unique content your web site has, added to your site on a regular, ongoing basis, the more chance you have for getting on top of the search engines. So where does this content come from? Option 1) Highest quality would be if YOU wrote it, but who has time to write 10, 20, 30, new articles every week? Even if you did have the time for it, eventually, you'll run out of things to say :) Option 2) Next quality is to hire professional writers. The two drawbacks on this approach are that it's expensive, and that you are relying on someone else to essentially put words in your mouth, to be representative of your practice. Solution: Because those two options are bad choices, we're promoting a software application which allows you to request feedback/testimonials from your patients. How Does It Work? What
Would Having More Content Achieve? First..one of the three cornerstones of SEO is to have as much unique content on your site as possible. By allowing your clients to write feedback (prompted, of course, by good questions), you can get a wide range of words and phrases on your site, which will match up with words and phrases used by other, potential clients who are searching Google. Each person has a unique story, and each story has unique keywords and phrases. The more words, content & pages on your site, the more searches you will be able to be relevant for on Google. In addition to the SEO benefit, there is also a human benefit. When potential clients read what past clients have said they get a better sense of how they will feel after having chosen you as their attorney.
Where Will The Content Reside? How Soon Can I Expect To See The Content
Indexed on Google? How Can My Web Site Benefit From Content
Creation? For example, on our sterilizers.com web site, a doctor sent his
impression of his experience doing business with sterilizers.com.
The customer had purchased a door handle for his sterilizer. If
you search Google for 'Door Handle Complete PCA117' you will get
to that page. I didn't have to do anyting to get that page on google. Sincerely, Shlomo Savyon |